The Entrepreneurship Strategies and Legitimacy Acquisition Mechanism of New Media Content Start-ups: A Multi-case Study from the Evaluator Perspective

LI Lin-feng, LIU Mei-qi

Journal of Management Case Studies ›› 2022, Vol. 15 ›› Issue (5) : 547-562.

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Journal of Management Case Studies ›› 2022, Vol. 15 ›› Issue (5) : 547-562. DOI: 10.7511/JMCS20220506

The Entrepreneurship Strategies and Legitimacy Acquisition Mechanism of New Media Content Start-ups: A Multi-case Study from the Evaluator Perspective

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{{article.zuoZheEn_L}}. {{article.title_en}}. {{journal.qiKanMingCheng_EN}}. 2022, 15(5): 547-562 https://doi.org/10.7511/JMCS20220506

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