价值共创视角下的互联网+大规模定制演化——基于尚品宅配的纵向案例研究
周文辉 王鹏程 陈晓红
The Evolution of Internet Plus Mass Customization from the Perspective of Value Co-creation: Based on the Longitudinal Case Study of Shang Pin Home Delivery Company
ZHOU Wenhui WANG Pengcheng CHEN Xiaohong
Journal of Management Case Studies . 2016, (4): 313 -329 .